How many of you have heard about The Girl Effect?  For those who haven’t, the Nike Foundation has started a campaign “to provide adolescent girls with the resources they need to end poverty for themselves, their families, their community, their countries, and the world.” To learn more about why Nike believes girls are key to solve this issue, watch this video:

Earlier in October, Nike and the Unreasonable Group launched the Girl Effect Accelerator, a two-week long incubator for companies that support and protect adolescent girls in developing countries as a long-term solution to fight social issues in their communities.

These companies generate an average revenue of $2.2 million dollars from markets that most people overlook, i.e. markets where customers live on less than $2 per day.

Check out one of the participating companies, Bridge International Academics, a for-profit school which is based in Kenya:

Keep a watch out for demo day on November 11th.  It’ll take place in San Francisco (a long way for us in NOLA), but I’m sure there will be plenty of coverage.

Wish you could be a part of something like this? Tulane has a miniature, more general version that you could participate in!  Apply to the Changemaker Institute today!

Written by Anastasia Tencza, CELT-SI Social Media and Marketing Fellow